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Big Data | Who Needs It?
In my first 6 months in Research 3 words have characterized my understanding of where the industry is at, where it is aiming to be, and where it’s looking to get away from. Big Data. Innovation....
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A Smart Idea | The Evolution of Big Data
Big Data – you’ve heard about it, you may have read about it, but you certainly haven’t avoided it. It is one of the hottest topics in the Market Research at the moment, and rightly so. The arrival of...
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